With the months moving by so fast, it will be Christmas in no time, and you need to decorate your shop window space. You need to start advertising what lines you will feature on your shelves during the festive season.
Meetings and planning are taking place on how to decorate the storefront and if you need a 6-foot artificial Christmas tree. Of course, you want your storefront to look its best, attracting customers to come in and buy.
What tree should you use to entice shoppers to come in and buy? Hence, your shopfront needs to display everything about your brand when shared offline and online.
Do You Need a Christmas Window Dressing?
Yes, all retailers need a festive window dressing, but how it is achieved differs from shop to shop. If you are a small independent shop, you do not have a huge marketing budget or can get TV ads. However, you need to draw potential shoppers in the run-to Christmas.
Hence, your window display needs to make people stop and look, enticing them to come in and buy something for loved ones for Christmas. So, it takes months of planning, and having a realistic commercial Christmas tree positioned right helps with window dressing.
Which Christmas Tree Do You Need?
The first thing to consider is your budget, then think of the size of the shopfront and then a theme you want to use. It also depends on your brand, as a snowy tree will look superb in a sports shop while an upside-down tree might work in a contemporary shop.
Then you can choose to use a real Christmas tree or an artificial tree. With a real tree, you can have issues as it dries when standing under warm lights. Hence, it can create a poor look as the needles start to fall off, becoming a fire hazard.
Then you can choose a 6-foot artificial Christmas tree that looks like the real thing that is cleaner and safer with low maintenance. So, you can use a flocked tree to stand in your shop window. Furthermore, you can choose a pre-lit to fiber optic Christmas saving you loads of time stringing it with lights.
Tips to Help With Christmas Window Display
Before you invest in a fake Christmas tree, first plan your theme that will tell shoppers a story. Also, do not start with your window display too early or too late. Then embrace your customers with that wow factor to come in and spend money. But, on the other hand, invest in pieces you can use again in the future or that you can alter for other window displays throughout the year.
